Kings set to shine on Channel 10 in NBL25

The relationship between the NBL and Network 10 is set to grow, with the 4:30pm Sunday game to be broadcast live and in high definition on 10 BOLD this season.
 
It follows the exciting announcement of the NBL’s return to a main free-to-air channel for the first time in a decade, with the 2:30pm marquee Sunday game to be broadcast on Channel 10 in high definition - a timeslot the Kings are set to feature in seven times in NBL25.

The addition of the 10 BOLD game at 4:30pm means Sunday double-headers will be available to more Australians and basketball lovers, as Network 10 remains the free-to-air home of the NBL.

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“Network 10 have been tremendous partners of our league, and we are thrilled to see that commitment and trust in our game continue with the addition of the 10 BOLD games on Sunday afternoon,” NBL chief strategic partnerships and investment officer, Brad Joyner, said.
 
“This is yet another sign of major validation in the league’s growth and direction, and we look forward to another strong campaign of expanding the NBL’s footprint across Australia.
 
“I want to thank Network 10’s Beverley McGarvey, and her entire team, for their continued support in the NBL and can’t wait to see Sunday’s double-headers come to life.”

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The NBL’s broadcast audience increased by 26 per cent this past season, off the back of a similar rise last season.

The league has also come off a landmark year for attendances with 40 sell-outs across the campaign, more than a million attendees at games for the first time in League history, and crowds up by 11 per cent.
 
The first Channel 10 game of the season will be the Kings' HoopsFtest clas with Adelaide on September 22, while the first 10 BOLD game will come in round two when the New Zealand Breakers host the South East Melbourne Phoenix on September 29. 

Following this, the Kings will also feature in the 2.30pm Channel 10 slot against Illawarra (September 29), Cairns (October 13), New Zealand (October 27), Melbourne (December 1), Tasmania (January 19) and Perth (February 2).

While the Hoops Capital side's 10 BOLD fixtures include Tasmania (November 3), Brisbane (December 15) and Cairns (January 12).